LinkedIn Tips & Tricks 1 of 5

Creating a professional profile is easy if you follow these steps…Regardless of whether you are currently looking for new opportunities or are secure in your current contract, LinkedIn is a powerful networking tool that can help you achieve your professional goals.

A hunting ground for head-hunters, HR managers and new businesses looking for partners or opportunities, LinkedIn can help you take advantage of these opportunities, so a professional profile is a must.

Unlike on Facebook, where profiles could be made up and are more suitable for personal networking rather than a professional one, LinkedIn encourages users to provide a highly professional look to their resume and/or profile on the networking site.

Have the right profile picture

The Good
Just as you would want to look your best when walking into a first interview, so you want your LinkedIn Profile Picture to make an impression. Having a high-quality, recent profile picture of yourself that appropriately describes your role in your industry will be the safest bet.

DO –

  • Smile with teeth
  • Dark-coloured suits, light coloured buttondowns
  • Head-and-shoulders, or head-to-waist photo
  • Asymmetrical composition
  • Unobstructed eyes
  • Face the camera
  • Bright background

The Bad
A bad profile picture can unwittingly create a negative impression of you before you’ve even had an opportunity to present your skills and accomplishments.


  • Photos from your wedding
  • Photos with your children/spouse/animals
  • Photos from longer than two years ago
  • Photos with any alcohol present in the photo
  • Photos from clubs/pubs
  • “Selfies” – photos taken with your phone by yourself

We’re here to help 
If you are looking for help with your profile picture why not contact us, we would happily schedule an appointment for you to visit our offices, where a professional looking photo can be taken.